BLUSH SS2020 CAMPAIGN
SHOT IN BOSTON, MA & NYC
Shot Blush Prom 2020 in Boston, MA. From 450 dresses, a full week of shooting, and the ability to capture striking still poster imagery (with about 3 hours of time and fleeting sunlight). I chalked this campaign upto a success. We flew in our team from all over the United States and came together to create amazing imagery and powerful e-commerce work.
BLUSH SS2020
TASKED WITH SHOOTING E-COMMERCE AND CAMPAIGN FOR BLUSH—FROM CASTING, PRODUCTION, RETOUCH—HANDLED THIS ALONGSIDE MIDLANDS PRODUCTION TO CREATE A STUNNING LOOKBOOK AND DELIVER IMAGES IN AN UNPRECEDENTED TIME FRAME. WE SHOT OVER 300 DRESSES, WITH ALMOST 700 IMAGES REQUIRING RETOUCHING FOR A CONFERENCE IN CANADA. WE WERE ABLE TO DELIVER THESE WITHIN TWO WEEKS.
CASTED THROUGHOUT MIAMI AND LOS ANGELES FOR BLUSH IN ORDER TO FIND THE PROPER LOOK. WE FLEW TO THE AGENCIES AND MET WITH THE DIRECTORS IN ORDER TO MAXIMIZE BEST FIT FOR THE BRAND.